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OUR STORY

ABOUT US

SONGUL CABACI GÜNER, born and raised in Turkey amidst the rhythms of nature, developed a passion for fashion and creative expression. After 15 years in the fashion industry, she recognized the clash between her creative calling and nature, prompting a shift. In 2019, she, along with her life partner Hakan, founded Studio Laloba with a mission to create useful and sustainable clothes inspired by a love for yoga. Laloba is dedicated to sourcing and designing with sustainable, natural fabrics woven by local artisans, aiming to minimize and eventually reverse the fashion industry's impact on the planet. With a focus on simple and elegant designs reflecting a yoga and minimalist approach, Studio Laloba aspires to be more than a fashion brand. It seeks to lead a movement that embraces a sustainable lifestyle and values, using the transformative power of fashion to guide individuals and the industry towards a more ethical and sustainable future.

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OUR PHILOSOPHY

WITH NATURE, FOR THE FUTURE

At Studio Laloba, we are more than creators; we are collaborators with the forces of nature. Our designs are born from the belief that true sustainability is not just a practice but an art form, a delicate dance with the elements that surround us. In every stitch and weave, we draw inspiration from the rhythms of the Earth, creating a harmonious symphony between creativity and environmental consciousness. For us, the act of designing is a partnership with the planet, a commitment to weaving a narrative that transcends trends and stands the test of time. We believe that true beauty lies in the seamless integration of creativity and sustainability, and it is through this synergy that we pave the path to a better collective future.

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OUR MATERIALS

Nature is our muse, influencing every design choice as we focus on components that preserve the delicate balance of the ecosystem. Our commitment is reflected in the use of pure materials produced through sustainable methods, sourced locally from Denizli, Bursa, and Uşak regions in Turkey. Studio Laloba proudly supports local production and showcases Anatolian craft techniques in our collections.

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WORKING WITH OUR MAKERS

At the heart of our business lies a profound dedication to sustainability, where every thread tells a story of conscientious choices and ethical practices. From the committed farmers cultivating our fabrics to the skilled artisans intricately weaving them, each hand involved in our process contributes to the tapestry of our values. Beyond the loom, our commitment extends to environmentally conscious packaging vendors and partnerships with end-of-life recycling organizations, ensuring that our products leave a minimal footprint. We stand as guardians for the well-being of the animals we protect and invest in the education of future generations. Studio Laloba ethos encompasses every living being, and in each stitch, we weave a narrative of responsibility, respect, and resilience, fostering a harmonious relationship between humanity and the planet.